Direct mail marketing can be a valuable part of your marketing strategy. Unfortunately it can also be a large part of your budget. Fortunately there are a few things you can do to help lower the cost! Read More…

Door hangers are a great marketing resource for realtors. You don’t have to pay postage for door hangers and your message has a high likelihood of being read since the door hangers will be in the line of sight when opening the door. Read More…

Here’s a round-up of some popular posts and interesting articles we talked about this week (plus a sneak peek of what’s coming up next week!) in a brief, easy to digest post.

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Biggest Mother’s Day Card Myth: You only need one Mother’s Day card.

Wrong! The idea that you only need one Mother’s Day Card might be true when you’re younger, but it won’t stay limited to one for too long. Here’s a starting list of people you’ll need cards for this Mother’s Day (you may have to add more if you have a large family): Read More…

Some companies need to ship their products out in small, lightweight packages and need to apply multiple lables to each package. In a recent case study done by The BarCode News, Oasis Supply Company explained how they use multiple labels for shipping. The case study states: Read More…

The Every Door Direct Mail™ program from the USPS® is really starting to take off, especially for small businesses! It makes targeted direct mail marketing highly affordable for small, local businesses.

One way small businesses can make EDDM™ even more affordable is for them to print their own Every Door Direct Mailers. It’s easy to do and we’ll show you how to make your own right here! Read More…

Bulletins can be used in a variety of ways; from church bulletins to cafe menus, the options are endless. Most of the time organizational information is printed on the bulletin and they sometimes come with a stub that can be easily torn off from the pamphlet via perforation.

Here’s 10 ways you can use a bulletin with a tear off stub: Read More…

Whether you’re traveling, taking a scenic hike, or just happen to live in a beautiful area, there are amazing things to take pictures of all around you. For those who are aspiring to become professional photographers, it’s important for them to be able to get their images out into the physical (as well as digital) world. Postcards are a great way to start getting your photographs out in the real world and they’re easy to print your own.

In order to print your own postcards you need to figure out which type of postcard paper will work best for you. Glossy? Matte? Print one at a time or multiples? Do you want your postcard to fold like a note card? Do you want to print note/greeting cards instead?

There are many options! Read More…

Appointments can be very important to remember and sometimes you need to send your customers a reminder card. Because of the constant change of customers needing to reschedule their appointments and new customers coming into your business, outsourcing your appointment reminder cards may not be the best idea.

It’s easy and affordable to print your own appointment reminder cards. This post will walk you through the process of creating and printing your own reminder cards. Read More…

In this post we’re going to go step by step through creating your own door hanger (complete with screenshots!). For this example we’re going to be creating Mother’s Day reminder door hangers for a local flower shop. This flower shop will be called “Flower Epica.” Feel free to use your own business name and graphics in place of Flower Epica’s name and graphics. Read More…